The social media landscape is constantly evolving, with new platforms emerging and existing ones constantly adapting to the ever-changing needs of users. Recently, Bluesky, the open-source social network by ex-Twitter employees, has made two significant changes that have garnered attention among the social media community.
1. Non-Logged-In Accessibility
Bluesky has made its posts visible to non-logged-in users. This is a significant departure from the traditional previous version, where users must create an account to see what others are posting. This change could make Bluesky more accessible to new users and allow them to discover the platform without having to commit to creating an account.
2. Refreshed Branding
Alongside this accessibility change, Bluesky has also introduced a new logo. The new logo is a simpler and more modern take on the original Bluesky logo. This change reflects the project’s evolving direction and could help to make the platform more appealing to a wider audience.
Choosing the Right Platform:
Choosing the right platform continues to be a struggle. Aligning with your interests, values & goals is important in creating your brand as a scientist in digital spaces. More details soon, until then check out our science communication trainings on how to navigate the social media landscape as a scientist.
Check out a more tongue in cheek blog from BlueSky – https://blueskyweb.xyz/blog/12-21-2023-butterfly